happy_customerIf you want to successfully retain your existing customers, you must first learn how to delight them and keep them consistently happy with your business. The only way you can do it is always try to add more value to the services your business is providing.



The 5 keys on how you can keep your customers feeling delighted with your business

  1. Build Trust

If there’s one thing about making customers feeling delighted that business owners & entrepreneurs should remember, it’s “trust is the core to customer delight”. If there’s no trust, the customer will not even choose to make the purchase from your business. The more trust you can instil in your customers, the better chances you have to sell more products & boost sales. Customers who trust a business will remain loyal, and will possibly be happy to recommend the business to others.

Trust can be built in every interaction your business has with your customers, starting from the moment they come in contact with you, whether it’s through a tweet, a comment, or an email. Therefore, my advice for you is to try your best to start building trust with them as soon as possible.

  1. Maintain Open & Constant Communication

Constant communication is the way for you to know more about your customers. The more you know about the customers, the better service experience you can provide to them, which will in turn increase their loyalty to the business.

In order to learn more about customers’ problem aka why they come to your business in the first place, listen to them attentively and ask as many questions as possible. Let them understand why they need your service, and do your best to help them solve their problem. Try to be as responsive as you can to customer requests, and stay in touch with them on a regular basis without asking anything in return.

  1. Keep Your Business Ahead Of The Game

The more competitive the industry a business is operating in, the more innovative it must become to be ahead of the game & secure its customers. If a business fails to come up with new & innovative approaches for their service, it’ll become redundant & irrelevant – warning signs that the business is heading to its ultimate downfall.

  1. Educate Your Customers

Make sure that your customers fully understand what your business is doing to help them solve their problem. Help them grow their knowledge by providing ideas & information that will help them & adds value to their lives.

  1. Train Your Team

Have you ever been to a restaurant where the food is exceptional but you will never come back again because the service was terrible?

That mindset is the same to every consumer in the market. No matter how good your products or services are, if your employees don’t know how to delight a customer, chances are you will sell none. Thus, put your focus on training everyone in your organisation so that generating customer’s delight is their top priority while working.


Need help with business strategies for success? Contact Maverick Mentoring NOW via 3 9005 8275, and receive a FREE 1-on-1 business consultation tailored specifically for you and your business.