Business Mentor and CoachGetting a client is cause for Celebration, keeping a client and having them refer you business is your greatest compliment and a key indicator that you are doing it right. At Maverick Mentoring it is about building your business and client base through Business Coaching. The main area that  needs to be considered is your Customers, without them you are keeping busy doing nothing.  You must develop your marketing strategy and learn the tactics necessary for your business success. There is a lot of talk about Customer Service, it is one thing to provide a Service, it is another thing altogether to give your Customers an experience where they are Valued, Respected and Connected.

These questions must be answered:

  • “How do you build client relationships?”
  • “How do you maintain those relationships?”
  • “How do you develop strategies to encourage client loyalty?”

In today’s competing and complex business world, having a good customer focus will often allow any sort of firm or enterprise to thrive.

Many businesses need to come up with a defined set of customer service objectives and implementations that will help them reach out to their customer base and retain business. These can sometimes be focused on the Business being the most important.

If you are in charge of figuring out how to develop your customer service standards, you will need to first assess the needs of customers and the abilities of the business to serve them, and then implement these items in a way that works.

The success you have in this area is determined by how well you understand your Customers needs. Your Customers have a problem that they want you to solve, the purchase of your Products/Services will alleviate that pain and bring and Emotional benefit to your Customer. It is your Customer Service Standards that will move you closer to each Sale and have a client for life who raves about their experience with you.

Here are Seven Areas To Consider that clearly explain how to Implement Customer Standards:

  1. Figure out your target audience. Populate a database with information about your existing clientele and work from it to find ways to set up the best customer service methods and policies.
  2. Do market research. In fields and industries where businesses want to fine-tune their customer outreach processes, the kind of information acquired through market research is like gold. Learn how to use surveys and other market research tools to figure out where you stand with customer service and how to improve it or make sure it remains at a high standard.
  3. Consider some mystery shopping situations. Companies often hire undercover operatives to get a sense of how their business works “in the field” in order to further develop a set of customer service standards. This is most valuable in companies where either a broad footprint or significant turnover allow for more variation in the staff who will be interacting with customers on a day-to-day basis.
  4. Identify core elements of your customer service standard. Through talking to customers and doing other kinds of research, you should be able to put together a concise list of customer service objectives that will provide a core standard for your business, something to reach for and achieve.
  5. Try some brain-storming sessions, targeted to the right level of management, as well as feedback from other various levels of the business, in order to glean the most natural and best advice from all of the people involved in delivering an improved standard of customer service.
  6. Delegate work around a customer service standard to front-line staff. The people who are interacting with your customers the most are the people who are most valuable when it comes time to figure out and implement a customer service standard. Listen to them and take their ideas into account to come up with a more versatile and effective set of customer service ideas.
  7. Implement your customer service standard goals. When you have compiled a list of what is reasonable, come up with common sense ways to achieve and measure these objectives.
  8. This is to get you started on the road to Business Growth and Success.

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